Michael Porter discusses generic and positioning strategies. Strategy should be separated from the other goals and objectives of a business. Porter highlights the top three mistakes made when managers and entrepreneurs develop strategy.
read moreThe most important challenge for part-time businesses is time management. Expert FJ Cava tells us how to overcome that challenge and gives us tips to plan a successful part-time business.
read moreMarketing is a fundamental process in businesses. Hence, writing a marketing plan will play a big role. Watch this video to know how to write a strategic marketing plan, such as what sections should be included and what each section should focus on.
read moreMore than just a first-of-its-kind conference, the eLuminate Pitch CrowdFunding™ is a convergence point for entrepreneurs to find ways to remove all the barriers they encounter when attempting to lift their businesses off the ground. Here you’ll find a powerful network of entrepreneurs and experts; a place where great ideas meet solutions and strategies for all their consulting, legal, financial management, manufacturing, distribution and human resources needs. We proudly invite you to attend and contribute to the strengthening of the...
read moreIf you can’t explain your business strategy in a few minutes or in a few pages, then there’s something wrong. Professor Richard Rumelt from UCLA Anderson School of Management shares his thoughts about what makes a good business strategy. Professor Rumelt gets straight to the point when emphasizing that good business strategy should be simple and focus all resources on achieving the business’s objectives.
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